Creating A Blog For Your Business Can Help You Increase Your Profits
One of the more searched for terms among the major search engines is "blog". The word blog is meant to describe a web log, or online journal, that is used to post personal thoughts on the products and services offered by your business. A blog can also be used to make announcements to your customers and provide them a place to give feedback and make comments. You may include any information you desire in your posts to your blog that are related to your line of business. Articles, questions, and opinions are all appropriate blogging subjects.
Starting a blog is simple and there are several blogging tools available to you. Some are free to use and other, more powerful blogging tools can be found for a small monthly fee. In general, blogging tools are user friendly and do not require the knowledge of HTML or complex computer skills. Creating a blog can give your business increased visibility and give your subscribers a forum in which to receive product updates, advice on how to effectively use your products, and post questions or comments about your line of business. To bring your blog to the attention of your target audience, you can link your blog to other blogs, include links to your blog in newsletters or on your web site, and you may even want to include a link to your blog in your email signature.
Blogging can help you increase your profits due to increased visibility, which will undoubtedly lead to increased web site traffic and lead to you earn money blogging. Make sure to only include pertinent information about your niche or line of business in your blog. Most bloggers are happy to link their blog to those belonging to others. The sharing of information and ability to post thoughts and comments makes for a winning situation for all concerned. Starting a blog for your business can be a great way to help you increase your profits and share important information with the public.
Wednesday, June 4, 2008
What Blog Can Make Money?
Truly the whole picture of making money blogging is simple:you blog (B), traffic comes to your blog (T), you PREsell to them (P) and finally monetize (M).
You may ask me "I have blog and peoples are coming. I need to know how to monetize, though not sure about what the PREsell means. So, tell me how to monetize, NOW." Understandable request. But before you rush into monetization, there is something you must take care of, otherwise you'll rush in vain.
I read some articles talking about "how to monetize or in what way can you make money from your blog." They were OK and nothing was wrong. But most of them were missing one thing, very important one. If you have a lot of traffic, say 10,000 visitors a day, you may need to focus only for how to monetize. And the way of monetization is simple, something like placing banner, affiliate text link, Google Adsense, (listed a few) on your blog page. What you have to realize is that "B--T--P--M" is really STEP-by-STEP. Monetizing will work only when you make a good success in previous three STEPS (B--T--P)
What blog can make money?
The answer is Any Kind! So, the right question should be "what blog can make more money?"
The answer is Well Prepared Blog! :-) What to prepare? Why not just posting? If you want to just blog and you don't care things to prepare, maybe you're not serious about making money from your blog. Otherwise, please read on.
First, I want to say this, "DON'T BLOG unless you know what you're going to blog!"
By this, I don't mean only conclusion of you blog. Before you blog, sit back from your keyboard and take a time to answer following 3 questions:
1. About what topic am I going to write? Are many people want to know about that topic?
2. With that topic, what product or link am I gonna introduce?
3. And how am I gonna do that?
What do I have in mind about those questions?
1. About topic, I'll do a little bit of research before I write. Have you heard about "keyword research"? There are free tools fit for keyword research. Not only for blog but for any kind of writings, if Internet is involved, I do keyword research first. For example, for this article, I took a little bit of time to find what kind of keyword people are using when they want to look for information about how to make money from blog. And I found people are using "make money blogging." This keyword research has two fold benefit. One is that it helps you fine what kind of topic people want to read. The other is that by using these keyword you'll have better chance to be positioned high in search engine result page.
2. About question 2, I'm thinking about what monetization method I'm going to use. Am I going to introduce an affiliate program, a book or place Adsense?
3. The purpose of asking question 3 was to emphasize the word "PREsell". In blogging, though you want to sell something or want your visitor to click links, don't rush it.
What do you do if you see a blogger is doing nothing but a sales pitch. You leave him once and for all, don't you? So PREsell is the key of how to write.It is something like creating a worm mind to your suggestion.
If you want to make money from your blog, start writing it only after you know what keyword is related your topic and what kind of monetization you can apply. This can make a huge difference.
How To Make Money From Your Blog Content
Writing a blog can be fun and exciting, but it can also be rewarding. If you do not know how to make money from your blog content then you need to consider implementing the following suggestions in your blog.
Make Money Tip #1 Adsense
Adsense is an incredible service offered by Google to help you make money and help others advertise as well. Basically, with Adsense you choose several ads that blend or complement the information talked about in your blog. Then, when individuals click on the ads that are present in your blog, you receive money! Best of all, Adsense is free to use on your site, so this is a great opportunity to make money without really having to do very much.
Make Money Tip #2 Affiliate Marketing
Affiliate programs are another great way to make money as well and work on the same premise of Adsense. The web surfer has to click on the affiliate website's link and when they do so they are redirected from your blog to the link they clicked on. You will get paid affiliate income for the click, and if they make a purchase when they are on that website you will get paid affiliate income again.
Make Money Tip #3 Blog Ads
Blog ads can help you make money as well. Blog ads are not too different from Adsense or Affiliate marketing, but they are in the sense that blog ads connect web surfers with advertisers. Then, when any ad placements are made a commission is exchanged.
Make Money Tip #4 Business Blog
You can use your blog to simply converse about any topic that is important to you, but you can also use your blog as a tool to help you make money. Advertise your business services; make your blog a business blog by focusing at least part of your blog on your business services. This way, you can still communicate whatever it is you need to and make money as well.
When it comes to making money from your blog you can do so easily with these tried and true tricks of the trade. Whether you utilize Adsense, affiliate marketing, blog ads, a business blog, or a combination of all of the above, you will certainly benefit and make money. Don't delay and start implementing these types of money making strategies in your blog today. Not only will you make money, but your blog will become more popular as well.
Make Money Tip #1 Adsense
Adsense is an incredible service offered by Google to help you make money and help others advertise as well. Basically, with Adsense you choose several ads that blend or complement the information talked about in your blog. Then, when individuals click on the ads that are present in your blog, you receive money! Best of all, Adsense is free to use on your site, so this is a great opportunity to make money without really having to do very much.
Make Money Tip #2 Affiliate Marketing
Affiliate programs are another great way to make money as well and work on the same premise of Adsense. The web surfer has to click on the affiliate website's link and when they do so they are redirected from your blog to the link they clicked on. You will get paid affiliate income for the click, and if they make a purchase when they are on that website you will get paid affiliate income again.
Make Money Tip #3 Blog Ads
Blog ads can help you make money as well. Blog ads are not too different from Adsense or Affiliate marketing, but they are in the sense that blog ads connect web surfers with advertisers. Then, when any ad placements are made a commission is exchanged.
Make Money Tip #4 Business Blog
You can use your blog to simply converse about any topic that is important to you, but you can also use your blog as a tool to help you make money. Advertise your business services; make your blog a business blog by focusing at least part of your blog on your business services. This way, you can still communicate whatever it is you need to and make money as well.
When it comes to making money from your blog you can do so easily with these tried and true tricks of the trade. Whether you utilize Adsense, affiliate marketing, blog ads, a business blog, or a combination of all of the above, you will certainly benefit and make money. Don't delay and start implementing these types of money making strategies in your blog today. Not only will you make money, but your blog will become more popular as well.
Why You Need Blog ?
"Why Should I Blog? I Simply Don't Get It"
This post on a popular discussion forum set me thinking - and I came up with 12 reasons you should blog.
Read them and get started on your blog. Or better still, go get your blog up and running and THEN come back and read this :)
#1 - You Do Not Need To Know HTML
One of the biggest hurdles many hopeful website creators face is they don't know to design a webpage. Blogs overcome this - all you do is type into a box, and the blog software automatically converts it into a webpage and publishes it on the World Wide Web for anyone to see.
#2 - You Are 'Forced' To Keep Your Content Fresh
Blogs are essentially online diaries. It doesn't make sense to write in your diary every month or two. Similarly, running a blog itself 'forces' you to update it often. And refreshing your blog often makes it more useful to readers and consumers - and by extension, to search engines who are in the business of presenting *their* clients with valuable resources.
#3 - Your Blog Is AUTOMATICALLY Optimized For Search Engines
Search engines love fresh content. But that's not the only way blogs are powerful tools to rank high. Indeed, most blogs are structured to offer a high degree of search engine optimization.
All sections of your blog are linked together. The terms used as link 'anchors' are keyword-optimized. Categories can be created to host themed content. Navigating through your blog is intuitive. Archives can be customized, and generate hundreds of pages of content that act as 'search engine spider bait'.
#4 - You Get A Built-In Linking Structure
With very few exceptions, most blogs are structured to be a tightly integrated network of links - to other sections of your blog! It's quite easy for a visitor to get 'lost' within your blog... without ever leaving it.
Calendars link to posts on specific dates. 'Recent Post' listings point to your freshest content. Archives connect all your earlier posts. Search boxes let browsers look for certain kinds of content. And it all happens automatically, without you spending hours on creating a link structure or sitemap!
#5 - You Generate Multiple Content-Rich Pages
Every post you make on your blog is content. And by intelligently setting up your archiving preferences, you can turn each post into many different forms of content, each on a page of its own. Blog regularly for a few months, and you could end up having a 100+ page website - all filled with relevant, keyword-optimized, themed content!
#6 - You Can Keyword-Optimize Your Blog Extensively
All parts of your blog's template can be customized. And a very powerful way to do it is by inserting relevant keywords. It's a do-it-once job that will give you ongoing benefits for as the life of your blog. You can include keywords in your blog title, description, blog post headings, trackback links, comment invitations, archive titles, and category names.
#7 - You Create An Online Community
If your blog is on a specific theme, you can build a loyal readership and develop an online community. You can even take it a notch higher by tying it in with a forum or membership site. Ask for comments, suggestions, ideas and feedback, or invite reader participation. Pretty soon, your blog will be growing organically - even if you don't write a lot!
#8 - You Initiate Conversations With Readers
Of course, the first step is yours - to initiate a dialog with readers. You could do it with your blog post, asking a question or by inviting comments and interaction. Your blog will be read by an audience that's already interested in your subject or theme. This conversation will be priceless to you, the blog owner.
#9 - Your 'Inbound Link' Process - Trackbacks
Blogging is about distributed conversations online. Links are an integral part of such an informal network. Trackbacks are a kind of blog technology that make it possible - and simple! Your blog will benefit from the inbound links a trackback will bring, and you'll also get extra traffic from other sources.
#10 - You Can Syndicate Your Content Easily
Getting readers for your content is good. Getting your content out where many more readers can see it is GREAT! Syndication (via RSS feeds) is built in to most blogging platforms, giving you a quick and easy way to get a wide readership for your blog posts.
#11 - You're Creating Stuff Search Engines LOVE
Search engines exist to offer their audience a compilation of the best resources on a subject or keyword. Your blog is the answer to a search engine's prayers! By sticking to a theme and presenting the content in an organized, structured, intuitively connected pattern, your blog will be appealing to search engines in a way only a very professionally planned and designed website can ever hope to be.
#12 - You Get 'Alternate' Traffic Sources
Remember what we saw about blogs being linked and networked together? Bloggers like to share opinions with others. And when they 'talk' about you, they are going to point to your site, or a post on your blog, to show their readers what they mean. They become 'alternate' traffic sources - for YOU!
This post on a popular discussion forum set me thinking - and I came up with 12 reasons you should blog.
Read them and get started on your blog. Or better still, go get your blog up and running and THEN come back and read this :)
#1 - You Do Not Need To Know HTML
One of the biggest hurdles many hopeful website creators face is they don't know to design a webpage. Blogs overcome this - all you do is type into a box, and the blog software automatically converts it into a webpage and publishes it on the World Wide Web for anyone to see.
#2 - You Are 'Forced' To Keep Your Content Fresh
Blogs are essentially online diaries. It doesn't make sense to write in your diary every month or two. Similarly, running a blog itself 'forces' you to update it often. And refreshing your blog often makes it more useful to readers and consumers - and by extension, to search engines who are in the business of presenting *their* clients with valuable resources.
#3 - Your Blog Is AUTOMATICALLY Optimized For Search Engines
Search engines love fresh content. But that's not the only way blogs are powerful tools to rank high. Indeed, most blogs are structured to offer a high degree of search engine optimization.
All sections of your blog are linked together. The terms used as link 'anchors' are keyword-optimized. Categories can be created to host themed content. Navigating through your blog is intuitive. Archives can be customized, and generate hundreds of pages of content that act as 'search engine spider bait'.
#4 - You Get A Built-In Linking Structure
With very few exceptions, most blogs are structured to be a tightly integrated network of links - to other sections of your blog! It's quite easy for a visitor to get 'lost' within your blog... without ever leaving it.
Calendars link to posts on specific dates. 'Recent Post' listings point to your freshest content. Archives connect all your earlier posts. Search boxes let browsers look for certain kinds of content. And it all happens automatically, without you spending hours on creating a link structure or sitemap!
#5 - You Generate Multiple Content-Rich Pages
Every post you make on your blog is content. And by intelligently setting up your archiving preferences, you can turn each post into many different forms of content, each on a page of its own. Blog regularly for a few months, and you could end up having a 100+ page website - all filled with relevant, keyword-optimized, themed content!
#6 - You Can Keyword-Optimize Your Blog Extensively
All parts of your blog's template can be customized. And a very powerful way to do it is by inserting relevant keywords. It's a do-it-once job that will give you ongoing benefits for as the life of your blog. You can include keywords in your blog title, description, blog post headings, trackback links, comment invitations, archive titles, and category names.
#7 - You Create An Online Community
If your blog is on a specific theme, you can build a loyal readership and develop an online community. You can even take it a notch higher by tying it in with a forum or membership site. Ask for comments, suggestions, ideas and feedback, or invite reader participation. Pretty soon, your blog will be growing organically - even if you don't write a lot!
#8 - You Initiate Conversations With Readers
Of course, the first step is yours - to initiate a dialog with readers. You could do it with your blog post, asking a question or by inviting comments and interaction. Your blog will be read by an audience that's already interested in your subject or theme. This conversation will be priceless to you, the blog owner.
#9 - Your 'Inbound Link' Process - Trackbacks
Blogging is about distributed conversations online. Links are an integral part of such an informal network. Trackbacks are a kind of blog technology that make it possible - and simple! Your blog will benefit from the inbound links a trackback will bring, and you'll also get extra traffic from other sources.
#10 - You Can Syndicate Your Content Easily
Getting readers for your content is good. Getting your content out where many more readers can see it is GREAT! Syndication (via RSS feeds) is built in to most blogging platforms, giving you a quick and easy way to get a wide readership for your blog posts.
#11 - You're Creating Stuff Search Engines LOVE
Search engines exist to offer their audience a compilation of the best resources on a subject or keyword. Your blog is the answer to a search engine's prayers! By sticking to a theme and presenting the content in an organized, structured, intuitively connected pattern, your blog will be appealing to search engines in a way only a very professionally planned and designed website can ever hope to be.
#12 - You Get 'Alternate' Traffic Sources
Remember what we saw about blogs being linked and networked together? Bloggers like to share opinions with others. And when they 'talk' about you, they are going to point to your site, or a post on your blog, to show their readers what they mean. They become 'alternate' traffic sources - for YOU!
Subscribe to:
Posts (Atom)
